Vermont Energy Investment Corporation d/b/a Efficiency Vermont (herein referred to as VEIC or Efficiency Vermont) requests proposals from lighting manufacturer/retailer teams who sell ENERGY STAR® certified Light-Emitting Diode (LED) lighting products for inclusion in our 2017 ENERGY STAR Retail Lighting Markdown promotion. Manufacturer/retailer teams are invited to submit proposals for the use of Efficiency Vermont’s promotional incentives to sell marked down ENERGY STAR certified LED products to Vermont electric utility ratepayers via a comprehensive promotion available to a variety of Vermont retailers. Manufacturer/retailer teams are also encouraged to present innovative and creative approaches to promoting LED products as a complement to the competitive pricing.
New this year, Efficiency Vermont will be providing additional incentives directly to retailers outside of the traditional Markdown Incentive structure. By providing an additional incentive for the sale of ENERGY STAR LEDs, Efficiency Vermont aims to increase awareness and market shareof ENERGY STAR LEDs and shift retailers’ buying and stocking behavior toward higher quality energy efficient products.
The 2017 ENERGY STAR Retail Lighting Markdown will contribute significantly to Efficiency Vermont’s goal of reducing electric usage and associated costs for all Vermonters, as well as provide retailers an avenue to sell cost-competitive LED products. Incentivized products can be sold at participating retail locations between July 1, 2017 and December 31, 2017, with a possible extension through June 30, 2018.
Responses to this Request for Proposals (RFP) must be delivered electronically to VEIC by 5:00 p.m. EDT on Friday, April 28, 2017. VEIC will not accept responses submitted after 5:00 p.m. EDT. Please submit your response electronically via e-mail to: email@example.com with RFP Submittal for 2017 ENERGY STAR Retail Lighting Markdown in the subject line.
VEIC will respond to individual questions regarding this RFP only as follows: VEIC will receive questions regarding requirements and scope of work up to 5:00 p.m. EDT Wednesday, April 19 2017, via e-mail only, to firstname.lastname@example.org with 2017 ENERGY STAR Retail Lighting Markdown RFP Question in the subject line. When appropriate, please refer to the RFP page number and Section Heading for ease of navigation and response. VEIC will post answers on the VEIC website http://www.veic.org/company/requests-for-proposals no later than 5:00 p.m. EDT, Friday, April 21, 2017. VEIC will not address questions submitted after 5:00 p.m. EDT, Wednesday, April 19, 2017.
Download the RFP
Download the Q&A
Download the Promotional Support Workbook